Terry Richardson: A God

Terry Richardson thrust upon (admit it, you think this sentence is going to end badly) the fashion industry a style of raw photography that has been much aped since (not so bad after all). It was a style that didn't so much show off a label's quality as it did secure the labels who used it 'cool kid' credentials. Admittedly, he's becoming a modern day Avedon with the endless list of celebrity snapshots under his belt. Here are a couple of my favorites: